Lectrix EV partners with Electric One Energy to expand market presence, enhance EV accessibility, and export to SAARC regions.
Lectrix EV, an electric mobility player and a member of the diversified SAR Group, has signed a massive partnership agreement with Electric One Energy Pvt. Ltd, which is a SuperStore for Electric Vehicles. Such an arrangement could open new markets for Lectrix EV expanding its distribution networks as well as positioning Electric One Energy as the company which cooperates with a trustworthy and competent partner.
Market Expansion
The existing PAN India dealer network of Electric One Energy and its established market position make it a good opportunity for Lectrix EV. Such association will assist Lectrix EV to be available for Indians along with international customers who are looking forward to availability of affordable and standard range of electric vehicles. It also wants to penetrate more into the SAARC region as well as other countries, Electric One having branches established in Nepal and Sri Lanka.
Strategic Alignment
Lectrix EV has been searching for a competent and like-minded partner whose goal is to supply the best electric vehicles, and Electric One Energy is such a partner. Lectrix EV has little resemblance with Electric One in; they both have a broad spectrum of business models such as Battery as a Service (BAAS), well-designed charging stations, and high-performing Electric two-wheelers.
Leadership Perspectives
Pritesh Talwar, President of EV Business at Lectrix EV, expressed optimism about the partnership and commented, “The multi-concepts outlet strategy is a positive sign for fast EV demand growth. The cooperation with Electric One would help us to proceed faster and ensure that Electric One’s clients will receive high-quality automobiles and service. In my opinion, this partnership would create a big wave.”
Amit Das, Founder and CEO of Electric One Energy Pvt. Ltd. , echoed this sentiment saying, “It is a win-win situation, we have been on the look out for a reliable partner that complements us and targets the growing EV market in India. Lectrix EV understands and responds to such pain points and we are glad.”
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